On-line jury of Red Apple and Red Apple MIXX gave a mark to Advertising
23.09.11
Ads which had been applied to Red Apple and Red Apple MIXX were estimated on 3. The Jury was consisted of more than 80 members, among them were academicians from Russian Advertising Academy , representatives of top 10 creative agencies of Russia, representatives from leading advertising agencies of Ukraine and Belorussia, Russian interactive agencies, media representatives, advertisers, experts of IAB Russia.
Passing score were specified for every competition in Red Apple and every nomination in Red Apple MIXX. Passing score were determined by average mark.
Eventually from more than 1200 works almost 400 have entered short list of Moscow International Advertising Festival Red Apple and Red Apple MIXX.
The winners will be determined by international jury which will take place on the eve of the Advertising Festivals. The conference of second Interactive advertising festival Red Apple MIXX will take place 29 September in conference-centre Swissotel Krasnye Holmy and Moscow International Advertising Festival Red Apple will take place 30 September. Awarding Ceremony will finish the Festivals.